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AHEAD OF HIGHLY ANTICIPATED ALBUM ‘MEET ME AT THE ALTER’
OUT SEPTEMBER 24TH 2025
Una Rams releases his latest single, “priceless possession”, a soul-stirring love song that bridges past and present. The track is the second single from his upcoming debut album, ‘meet me at the altar’ — a powerful celebration of love, devotion, and sacred connection.
Originally written over seven years ago, “priceless possession” has been carefully reimagined for this new chapter. Produced by C-Tea, J-Smash and Raven, the track has evolved into a rich, South African afro soul anthem. The song’s new life is warmer, more textured, and truer to the essence Una always imagined.
“There’s a certain wisdom in these lyrics,” Una shares. “Even back then, I understood the kind of love I was hoping for — not performative or conditional, but something divine and enduring.” Sung in both English and Tshivenda, “priceless possession” is an ode to the kind of love that cannot be bought. It honours commitment over convenience, connection over currency, and gratitude over pride — echoing the essence of what it means to choose someone, every single Day.
This release follows the heartfelt success of “ndi a mufuna,” the album’s lead single that sparked widespread love and engagement earlier this year. With “priceless possession,” Una Rams continues to shape a new canon of African love songs — music for vows, for forever, for the altar.
Una Rams Bio
Unarine Rambani, professionally known as Una Rams, is a South African artist renowned for his innovative fusion of R&B, soul, and Afro-fusion. Born on March 7, 1996, in Makwarela, Limpopo, he was immersed in a musically rich environment from a young age. His early exposure to music was influenced by his uncle’s involvement in the gospel industry and his older brothers’ engagement in songwriting and performance.
Una’s academic journey led him to the University of Pretoria, where he pursued a degree in Computer Science. Balancing his studies with his musical aspirations, he began producing music during his teenage years, drawing inspiration from a diverse range of genres. His early work gained traction on platforms like SoundCloud, marking the beginning of his ascent in the music industry.
A significant milestone in Una Rams’ career was his collaboration with renowned DJ Black Coffee on the track “Flava,” featured on the Grammy-winning album Subconsciously. This opportunity not only elevated his profile but also showcased his ability to contribute meaningfully to globally acclaimed projects.
In 2024, Una Rams continued to expand his musical repertoire with the release of singles such as “ilikeyou” and “Tshinakaho.” These tracks resonated with audiences, further establishing his presence in the music scene.
Additionally, his collaboration with Idris Elba on the Afro House track “Go Deeper,” released under Defected Records, highlighted his versatility and willingness to explore new musical landscapes.
In January 2025, Una Rams released “ndi a mufuna,” the lead single from his forthcoming album Meet Me at the Altar. This soul-stirring collaboration with Muneyi, sung in both Tshivenda and English, is a heartfelt ode to love. The accompanying music video garnered over 100,000 views within a day of its release, underscoring Una Rams’ profound connection with his audience.
Una Rams’ artistry is characterized by his soulful melodies, heartfelt lyrics, and a commitment to authenticity. His music often reflects personal experiences and cultural narratives, resonating deeply with listeners. As he continues to evolve as an artist, Una Rams remains a significant figure in South Africa’s music landscape, contributing to the global appreciation of the country’s rich musical heritage.
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